The ATG team got its start as a small organization’s I.T. and communications staff tasked with a big job: Develop multiple branded websites … that can be managed in-house by everyday staff … at the lowest possible cost … and make sure the right audiences can find them online.
We found the answer in free, open-source content management systems and contextual, mobile-responsive web design.
Today, we’re here to share that hard-earned expertise with associations, businesses and non-profits. Let’s talk about creating the effective, branded web solution you need — at a cost you can afford.
What do we mean by “Contextual Web Design?”
Contextual design builds market reach into your website from the ground up. It starts by defining the landscape — the unique language (taxonomy) of your industry and audience — and using it to create “intelligent” search engine optimization (SEO).
Once your audience has found you, ATG’s adaptive, mobile-responsive design and compelling graphics make sure they find the right information and encourage the response you want.
INTELLIGENT SEO — for greater online visibility
Search Engine Optimization frames every ATG website. Keywords and search phrases used by your target audiences are built into the architecture.
Every page of your website reinforces your online visibility — so people can find your website and get to the info they want fast.
ATG also makes it easy to stay visible online. We show you how to keep your site’s SEO current using simple, built-in tools.
ADAPTIVE — ready for a mobile world.
Smartphone, tablet, laptop, desktop or (soon) smart TV — ATG websites automatically adapt to the device being used to view it.
Mobile-responsive design, modular formats and tiered content mean visitors always see your most important information first.
COMPELLING — eye-catching design.
Gorgeous graphic design enhances your web presence and reinforces your brand.
ATG can help make sure your brand and message reflect clearly and consistently across your website, social media (Facebook, YouTube, Google, etc.), e-mail messages, advertising and print collateral.